Felicity was part of the #deliveringgood exhibition supported by Lendlease and in partnership with American Express, Two Good, Deliveroo and Arup. Felicity, a domestic violence survivor, was made using 20,000 Two Good Jar lids by local artist Noula Diamantopoulos.
It was far more than an exhibition.
It was a demonstration of love and support by the community towards domestic violence survivors.
Each lid represented one meal donated to Two Good to deliver to a domestic violence safe house or soup kitchen.
With the building to be demolished, Felicity has just come down.
The exhibition was such a success, Lendlease - the land co-owner, offered us the creative licence of about 90m of hoarding to ensure that the message of Felicity lives on. We intend to continue the story of Felicity and devote the hoardings to murals about Gender Equality.
What is Gender Equality?
"Gender equality, equality between men and women, entails the concept that all human beings, both men and women, are free to develop their personal abilities and make choices without the limitations set by stereotypes, rigid gender roles and prejudices. Gender equality means that the different behaviour, aspirations and needs of women and men are considered, valued and favoured equally. It does not mean that women and men have to become the same, but that their rights, responsibilities and opportunities will not depend on whether they are born male or female. Gender equity means fairness of treatment for women and men, according to their respective needs. This may include equal treatment or treatment that is different but which is considered equivalent in terms of rights, benefits, obligations and opportunities." ABC Of Women Worker's Rights And Gender Equality
What does Gender Equality have to do with Two Good Co?
According to 'Our Watch' a national framework for the prevention of violence against women, the root cause of Domestic and Family violence is Gender Inequality. We love what we do, but we'd prefer that there was no longer a need for a woman to live in a safe house.
CALL FOR ENTRIES
We're looking for organisations who would like to promote Gender Equality by expressing it as a mural on the hoarding surrounding the 182 George Street site. Go crazy, define what Gender Equality means to you and your company and come up with a creative way to express it. We want to see something innovative and interesting.
We remind you that this is a public space and that entries that might be deemed offensive or too political will not be selected.
Here is a map of the locations and type of the hoarding available for the murals.
The hoarding is yours. Entries are requested to be at least 2m in width. There are two types of hoarding. A large 4m high hoarding (the black wall) and individual hoardings (white walls).
Passive mural examples.
Entries close: 1700, 27th of April 2018
Judging: 30th April - 11th of May 2018
Successful Entrants notified 14th of May
Installation: 19th and 20th of May 2018 (NB: dependent on construction program)
Exhibition runs: 21st of May 2018 – 21st of May 2019 (NB: dependent on construction program)
1. Mural must be original and relate to gender equality.
2. No corporate logo’s or advertising. Plaques to acknowledge the organisation for the entry will be installed.
3. All mural costs to be allowed for by the entrant. In kind installation assistance may be requested. Any in kind requests need to be submitted with the entry.
4. Judging will be based on the following:
Originality – how unique is the proposition.
Community Engagement – how many people is this likely to engage both physical and online.
Commitment – how committed to the cause is the entrant’s organisation.
5. Entrants must collaborate with a street artist for the installation. We have a list of street artists who are available. Please contact Kai Schindlmayr for the list - KaiSchindlmayr@kernelproperty.com.au. This list is not conclusive, rather a pool of talented street artists who have said they are available and willing to participate. Entrants may choose to work with any artist. We note that all artists need to be paid for the concept design and install.
6. Entrants organisation must organise a minimum once a month purchase of Two Good lunches.
Any questions please email them to email@example.com
Submit your entry by emailing it to hello@TWOGOOD.COM.AU by close of business 27th of April 2018.
Please use the email subject "FELICITY 2.0"
_Entries must be a concept design, include installation strategy and the name of the artist you are collaborating with.
_Respond to the three judging criteria.
i) How is this entry unique,
ii) How will this entry engage the community and
iii) How committed is our organisation to gender equality.
Register your team or organisation and keep updated with new information.
Don't keep us hanging.
Let us know you are interested to enter below and we can keep you updated on program and additional information as it comes to light.